GUV is the central figure. Mayoral candidate in the small GA town of Sapphire County. His platform of tough-on-crime policies is inspired by the tragic unsolved murder of his sister, Anna. Uses photos and stories of her death to connect with voters, positioning himself against the incumbent's leniency. As threats escalating in his campaign, Guv must navigate media scrutiny, team dynamics, and emotional turmoil. Rallying on those around him with speeches about perseverance and safety. His journey explores the intersection of personal loss and political ambition. Showing how Guv grapples with fear, loyalty to friends, and the continuing to fight for change in a community plagued by violence.

Athletic build. A dedicated young intern for Jim Guvurney's mayoral campaign. Embodies the energy of a political movement. Sean is out late in Sapphire County Park, stapling posters, proudly wearing campaign buttons. His routine task turns terrifying when he receives a mysterious phone call from an unknown voice. Forcing him to confront danger head-on.

The local sheriff of Sapphire County. He publicly endorses GUV's campaign.

Has harsh features, heavy makeup, assertive. Evelyn is the campaign manager, meticulously overseeing speeches, media responses, and team coordination to ensure the campaign is effective. As dangers mount, Evelyn grapples with ethical dilemmas, team conflicts, and her own fears. Revealing emotional layers through relationships and reactions to loss. The role delves into the behind-the-scenes grind of politics, highlighting how ambition and loyalty are tested in an atmosphere of terror.

Tall and muscular. Head of security for the campaign. Always on high alert and ready to scout for threats. He injects levity into tense situations with snacks and wisecracks. His paranoia escalates when dangers become real, drawing parallels to horror movie tropes.

Manages the social media, monitoring online buzz and reacts with horror to mocking posts about tragedies. Her faith is a central part, its her with solace amid growing fears. Carrie faces personal isolation and terror, drawing on her faith for resilience, while clashing with more pragmatic team members over responses to violence.

A true-crime podcaster, aggressively interviewing the campaign about policies and motivations. Clashing with them over sensitive topics: exploitation of tragedy. Relentless in pursuing leads, recording observations, by shoving her recorder into unfolding events, and positioning herself as an outsider probing the story's underbelly. Mickie's involvement deepens, blending her journalistic drive with personal risk, exploring themes of media sensationalism and the blurred line between observer and participant in a deadly game.