Casting a sketch series about a group of freshly graduated advertising students who start their own agency before they are remotely qualified, with each five-to-six-minute episode following the team as they pitch campaigns and design ideas to well-known brands, only for every pitch to spiral into chaos due to misguided confidence, bizarre 'innovation' absurd ideas, and wildly unhelpful focus groups, combining the charm of The Office, the punchy satire of SNL ads, and the workplace-chaos vibe of Brooklyn Nine-Nine in a 5-minute sketch format.